There are infinite ways of earning money online today. Making videos and posting them on YouTube is arguably the most popular and profitable today. It, however, takes a lot of time and effort to make great YouTube videos capable of attracting a wide audience. To be able to make money on YouTube, you must employ concepts of Search Engine Optimization (SEO) otherwise people won’t find your videos. The videos must also be monetized which simply means you must allow Google to place ads on your videos in exchange for a small revenue. In a nutshell, making money on YouTube is all about making entertaining or useful videos that are bound to get many views attracting ad viewers in the process. For more on how you can make money on YouTube, below are some top tips to consider.
1. Set up a YouTube channel:
This is an obvious but crucial step to making money on YouTube. You need a YouTube channel that will host your videos. A YouTube channel also gives you access to many other resources that allow you to make money on YouTube.
2. Purpose to make high-quality engaging and authentic videos:
Since your ability to make money on YouTube depends on the popularity of your videos, you need to make high-quality videos which are engaging and authentic. The videos can be about anything really, but you need to focus on popular topics since your earnings highly depend on the number of views you get per video as well as the number of people watching your videos to the end.
For this reason, having a good video title isn’t enough. Your videos must be engaging for your audience to watch them to the end and even consider sharing it. The videos also need to have clear sound and quality. You also need to be the content creator otherwise you risk being banned. Copying videos and pasting them into your channel won’t earn you any money. YouTube is very strict on authenticity.
3. Don’t forget to monetise your videos:
A YouTube channel and high quality, engaging and authentic videos won’t earn you any money if you don’t monetise. As mentioned above, YouTube videos make money because of the ads that are placed in them. For YouTube to put ads in your videos, you must issue them permission to do so (this is popularly known as monetisation). Monetizing your videos is easy. Just click the monetisation tab and follow the instructions clicking the type of ads you want to appear. You should also add a preferred payment method at this stage among any other preferences.
4. Market your YouTube videos elsewhere:
To increase your chances of making money on YouTube, you should post your videos on many platforms apart from YouTube. For instance, you should market your videos on social media websites such as Facebook, Instagram, and Twitter. Remember, you make more money when your videos have a wider audience so, don’t just post your videos on YouTube and wait. Use your social media profiles, start a blog, request friends to share your videos, etc.
5. Make videos consistently:
You also need to make high quality and engaging videos as many times as possible to increase your earning potential on YouTube. YouTube channels with more videos have a higher probability of getting more views since audiences have more to see when they land on the channel. If you are successful at making good videos, your viewers are bound to watch more than one video. Ideally, you should make one video every week. You should, however, ensure you have quality content. Don’t just create videos for no reason. They have to be meaningful otherwise it won’t matter if you are consistent or not. It’s important to remember that YouTube pays more attention to highly popular videos. If your videos have many views but more dislikes than likes, your probability of earning will automatically go down.
6. Learn the basics of ranking videos on YouTube:
It’s worth noting that there are tips you can use to rank your videos higher on YouTube. First and foremost, you must use video titles with the right keywords. In essence, you should ask yourself what people looking for a video like yours are likely to search for on YouTube. This alone can help you rank your videos higher. Your video description should also have keywords. You can use online keyword tools like Google AdWords to find and choose the best keywords for your videos. Your main objective when choosing keywords is making sure your video titles and descriptions stands out from other competing videos.
Keywords aside you need to add the correct video tags and categories when uploading your video. This tip is important for ensuring your video reaches the right audience. A video that isn’t tagged appropriately won’t reach the intended audience which translates to low views and very little to no earnings.
7. Pay attention to video analytics:
This is another great way of ensuring you earn money consistently on YouTube. When you upload your first few videos, you should track the performance of each video as well as analyse the results. Tracking video analytics is important for identifying what works and what doesn’t with a high degree of accuracy. For instance, two similar videos can get different views simply because one has been optimised better than the other. Popular videos also tend to have titles that compel audiences to watch. Watching the performance of your videos will help you make better videos in the future.
Viral YouTube videos aren’t made by chance. You need a channel as well as high quality and engaging videos. You also need to monetise your videos and consider marketing them elsewhere. People who make a living off YouTube have also mastered the basics of ranking videos on YouTube. They also pay close attention to the performance of their videos and make videos consistently. You also need to focus on gaining a real audience since this is the only way of guaranteeing an audience for your future videos. There are more YouTube video money making tips to consider. However, the above seven tips are tested and proven.