Recent data released by the British Retail Consortium highlights a notable decline in shop footfall across the UK in April. The year-on-year comparison reveals a significant decrease of 7.2%, a stark contrast from the -1.3% recorded in March. High street footfall experienced a similar downturn, dropping by 6.9% in April compared to a decrease of -1.5% in the previous month.

Retail parks also witnessed a decline in footfall, with a decrease of 6.2% in April compared to -3.5% in March. However, shopping center footfall bucked the trend, showing a modest increase of 7.2% in April compared to 0.3% in March.

The decline in footfall was observed across all UK nations, with Scotland recording the smallest drop of 3.6% year-on-year. England saw a decrease of 7.4%, Wales experienced an 8.1% decrease, and Northern Ireland reported the largest drop at 11.1% year-on-year.

Helen Dickinson, Chief Executive of the British Retail Consortium, attributed the decline in footfall to poor weather conditions in April, exacerbated by comparisons with the previous year when Easter fell in April. However, she highlighted positive performance in Edinburgh, where footfall remained positive, indicating successful local investment in shopping locations.

Andy Sumpter, Retail Consultant EMEA for Sensormatic Solutions, acknowledged the disappointing footfall figures for April, attributing them to the early Easter and adverse weather conditions. However, he expressed optimism for the future, citing indications of growing consumer confidence and easing financial pressures, which may lead to improved in-store shopping experiences in the coming months.

As retailers navigate these challenges, there is a call for proactive measures from local authorities and policymakers to support the revitalisation of retail centers. Collaborative efforts in planning, transportation, and neighbourhood safety policies can contribute to creating thriving shopping destinations and boosting footfall across communities nationwide.

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Last Update: May 7, 2024